Services We Offer
Firs Marketing is a full-service online marketing firm based in Leicestershire, U.K. We provide top-notch online marketing solutions to businesses in the East Midlands and surrounding counties.
Our job is to make your business found on the Web. Using advanced resources and methods, we will design, create, and develop a custom online marketing plan that can meet all your business’ needs. Our services are designed to position your business in the marketplace where your target audience can easily find you and your products or services.
We offer the following web marketing services:
Traffic is the lifeblood of your business. When traffic rises, a website grows and becomes useful to your business. It is a prize worthy of investing resources in. One way to drive traffic into your website is to perform search engine optimisation (SEO). This proven strategy involves the use of different online marketing tools to increase the ranking of your website on search engines such as Google, Yahoo!, and Bing. The higher your site’s ranking is, the more visible your website becomes. SEO is the mother of all online marketing techniques, and Google is its favourite home. Google is currently the biggest search engine on the Web—it’s the place to be if you want your website to be seen by your target audience.
You need Local Buzz to tap on local listings search with reviews, check-ins, and promos to increase your visibility and induce a viral effect in the local scene. Local Buzz is the optimisation of your presence in local listings, maps, and reviews in search engines and major sites such as Google Places, Bing Local, Facebook Places, and Foursquare to make your business searchable and increase its visibility online.
While search engines—particularly Google—is the favourite landing page of most internet users, social media networks like Facebook, Twitter, and LinkedIn are, beyond doubt, their favourite hideaways. On average, a person spends around 40 minutes a day checking Facebook’s newsfeed. That’s one minute longer than the time he spends taking care of his pets per day. We will optimise your website on social media to increase awareness about your business. We’ll create catchy and engaging campaigns to help your website build a strong reputation in your industry.
If you think SEO is the only online marketing technique that can increase your ranking on search engines, then it’s time you find out about pay per click (PPC) advertising. PPC allows your campaigns to be hinged to the top of search engine results pages without engaging in long-term SEO. You don’t have to go through the process of improving your SEO campaigns to meet the demands of constantly-changing algorithms of search engines. PPC advertising has its own set of rules that must be followed if you want your ads to end up when users key in your targeted keywords. PPC, however, should only supplement and not completely replace SEO. It should only help increase the traffic SEO drives to your website, making it a smart decision to combine both methods in your online marketing strategies.
A lot of website owners make the mistake of putting all efforts in improving content quality and forgetting about aesthetics. We want to make your website look professional and appealing so that your prospects will be curious about your products and services. We will customise it based on your specifications and standards. We specialise in mobile responsive website design. Users who access the internet using mobile devices have outnumbered those using desktop computers to access the web. Soon, most if not all of your target market will be using their smartphones and tablets to make online purchases. We will prepare your website to accommodate this demand.
A customer’s feedback on your products and services can make or break your business. One bad review can leave a lasting damage on your reputation. We won’t let that happen. We may not be able to take down bad reviews, but we can surely bury them with positive ones. We will create and promote campaigns that highlight on the positive features of your business to prevent negative, and often incorrect, information from dominating the Web.
Why is your current website not ranking on search engines? What should be fixed to make your website visible? Are you using your online marketing tools properly? These questions, along with a bunch of others that pertain to your website’s content and architecture, will be answered by performing a website audit. Before tweaking your website or launching an online marketing campaign, you need to perform an audit on your site first.
For more information about Firs Marketing’s services, visit our contact page and fill out the form, or call 07712 873095.